Bridging Practice and Theory: Leveraging Over 20 Years of Industry Experience to Build Robust Conceptual Models for Doctoral Research

Dr. Mỹ leverages over 20 years of hands-on industry experience to help doctoral candidates integrate business models, identify practical gaps (real business pain points), transform them into and illuminate theoretical gaps, and synthesize them into a strong conceptual model. This approach helps doctoral candidates reduce research-related stress and avoid purely abstract, theory-driven work.